Harley-Davidson motorcycles are legendary. They bring heart-thumping adventure, life-changing freedom and a bit of rebellion into the lives of people around the world.

But whether you were born to be wild – or mild – it makes no difference at the new Harley-Davidson Museum in Milwaukee, Wisconsin. The Museum offers a glimpse of American history and culture like you’ve never seen it before. It will amaze you with unbelievable stories of the successes and trials of a true American icon and the riders who made Harley-Davidson famous.

After visiting the Museum, both riders and non-riders say they are inspired and enriched in ways they never imagined

So tell this story, in a one to two minute video, to appeal specifically to non-riding men, women and children from all walks of life. Make the Museum a “must see” destination. Our asset tray has plenty of clips and photos to help, but, as always, we’re looking for your own unique creative contributions.

Register below. The creative brief will give you all the details.

The assignment has $2,000 in guaranteed awards, as well as the opportunity to earn $5,000 if your video is used by the Museum.

Once you’ve accepted this assignment and you’d like to ask questions or leave comments, please see the discussion in the Town Hall here.

Deadline: September 8, 2009.