- Day at the Races
- by Auto Club Speedway
- launched November 27th, 2009
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- 230 creators have accepted
- 53 submissions
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- Guaranteed purchase for $5,000
- Guaranteed $1600 in cash awards
Assignment Summary

Feel the power … the speed … the raw energy? Is there anything more exciting or more fun than a day at the races?
Think you can make a video to capture that fun and excitement? The Auto Club Speedway in Fontana, California is looking for a video to promote the Auto Club 500 on February 21. It’s the 2010 West Coast Premiere of NASCAR.
They don’t want a conventional ad. They want a video that is relevant, interesting, entertaining, clever and surprising enough that it would get someone to forward it along. How you do that is up to you, but the Speedway did a video two years ago that may serve as useful inspiration:
http://www.autoclubspeedway.com/Media/Videos/Chicken-Videoflv.aspx
The producer of the top video will earn $5,000. There will also be free ticket packages to the races for 5 runners-up.
There’s lots of great footage in the asset tray to help fuel your creativity. So power up your engines. Register below to see all the details.
Deadline: January 4th, 2009
Activity
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08/15/10
Riffy86 commented on the media Auto Club Speedway + NASCAR = AWESOME!
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08/12/10
dreferr1 downloaded the media Don't make a grown man cry!
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07/14/10
Red6 commented on the media Auto Club Speedway + NASCAR = AWESOME!
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07/14/10
Red6 liked the media Auto Club Speedway + NASCAR = AWESOME!
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07/12/10
Chris Vasquez liked the media Auto Club Speedway + NASCAR = AWESOME!
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05/15/10
tordy liked the media Auto Club Speedway + NASCAR = AWESOME!
This looks great!
How do I get involved?
How do I get involved?
- 1. Accept this assignment
- 2. Read the Creative Brief and Download the Assets
- 3. Work your Movie Magic
- 4. Upload & Submit Your Video
- 5. Get Noticed by Big Brands
