- Frozen Fruit Single-serve Cups
- by Dole Food Company, Inc.
- launched March 22, 2012
Assignment is expired:
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- 578 creators have accepted
- 56 submissions
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- Guaranteed 1 purchase of $7,500
- Guaranteed $1,500 in cash awards
Assignment Summary
There’s no fresher tasting snack than the new DOLE Frozen Fruit Single-serve Cups! The “Nature Lock” seal guarantees you can enjoy the taste, texture and nutrition of fresh fruit, anytime, anywhere. Delicious on cereal, yogurt, in smoothies or as an on-the-go snack. There’s no added sugar or syrup, it’s just delicious all-natural fruit. You can find them in your local grocer’s freezer section.
We’d like the spots to be concept driven – ie: we don’t want them to feel like traditional product commercials, but they should still maintain a certain DOLE brand feel. We're looking for high energy and engaging approaches. Use humor wherever appropriate but keep it clean and family friendly. Submissions should be catchy, memorable and share-able. It’s also important in the video to demonstrate how easy and convenient it is to use DOLE Frozen Fruit Single-serve Cups in a variety of ways.
Videos should be kept to 60 seconds or less. Our intention is to use across various online channels, including but not limited to DOLE.com and facebook.
Deadline: April 27, 2012
We’d like the spots to be concept driven – ie: we don’t want them to feel like traditional product commercials, but they should still maintain a certain DOLE brand feel. We're looking for high energy and engaging approaches. Use humor wherever appropriate but keep it clean and family friendly. Submissions should be catchy, memorable and share-able. It’s also important in the video to demonstrate how easy and convenient it is to use DOLE Frozen Fruit Single-serve Cups in a variety of ways.
Videos should be kept to 60 seconds or less. Our intention is to use across various online channels, including but not limited to DOLE.com and facebook.
Deadline: April 27, 2012
Activity
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Yesterday
Dan Svizeny liked the media Dole- A Tale of Two Lunchbags
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4/3/13
Dan O'Brien liked the media Because eating fruits should be easier
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2/15/13
Sofia Garza Barba commented on the media Just Like A Penguin
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2/15/13
Sofia Garza Barba liked the media Just Like A Penguin
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12/27/12
Bianca DiMaio liked the media No Sugar Coating
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11/22/12
Diogo Abdalla liked the media Frozen Treat
- 1. Accept this assignment
- 2. Read the Creative Brief and Download the Assets
- 3. Work your Movie Magic
- 4. Upload & Submit Your Video
- 5. Get Noticed by Big Brands

