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Assignment Summary

The OurPet’s company is back with another assignment, for another of its great products.

This one is for the Play-N-Squeak cat toy, a toy with a RealMouse sound that plays to a cat’s instinctual needs to hunt, stalk, pounce and chase. Even indoor-only cats have these instinctual needs that have to be exercised, and Play-N-Squeak toys allow cats to think they’re fierce jungle beasts, even if they’re really couch potatoes. Play-N-Squeak toys provide healthy mental and physical stimulation which keeps them alert, agile and healthy.

So help "bring the wild inside" with a cool cat story.

As usual, please read the creative brief carefully for all the details.

The producers of the top three videos will each receive $2,000 plus $250 worth of OurPet’s products.

Once you’ve accepted this assignment and you'd like to ask questions or leave comments, please see the discussion in the Town Hall here.

Deadline for submissions is July 6, 2009.

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