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Mischievious Studios, Anthony Bui Create Intel Ultrabook Videos for Poptent Productions
As promised, we’ve been extremely hard at work providing direct-paying and risk-free production opportunities to our talented community. Those wheels are rolling faster and faster! Here, you’ll see our client Intel get some super fun content produced by a couple of our award-winning directors, Anthony Bui – known to Poptenters as ej6inmiami – and Christiano Covino + Mischievious Studios through our new Poptent Productions studio. Have a look at the great videos they created for and from the Consumer Electronics Show in Las Vegas this month!
Intel partnered with Poptent Productions to bring a few Los Angeles-based film-makers to CES this year with one challenge in mind: capture and film a unique story about the benefits of Ultrabook devices. They were armed only with background on Ultrabook devices and an ASUS UX31 Ultrabook. Then they were given 5 days to independently develop their own videos, and they all delivered in bringing new ideas, thinking and perspectives to the table. Watch more on Channel Intel on YouTube.
New Assignment: Pizza Hut – Pizza Makes The World Go Round
In 1972, not long after Pizza Hut gained its fame in America, Costa Rica became the first international country to invest in this tasty enterprise. Today, Pizza Hut is a staple international ingredient, with business in over 100 countries across the globe. The main focus of this assignment is: one global thematic platform. Currently, each global market is responsible for producing its own advertising. As a result, there is a degree of inconsistency in the brands message. Pizza Hut is looking for an inspiring 30 to 45 second submission that has the potential to become a global communication platform for the brand, so get creative! The brand has guaranteed the purchase of at least one video for $7,500 and there are $1,500 in Editor’s Choice Awards. Join here today!
New Assignment: Lumber Liquidators
It’s time to get rid of that stained, dirty, dusty, moldy, just plain nasty carpet and preplace it with “WOOD”. At Lumber liquidators they know that “wood” (hardwood or laminate) is a better choice than carpet, and with their direct from mill prices, they make it affordable and within reach! Once again, Lumber Liquidators is turning to the Poptent community to produce videos that drive consumers to visit their website or stores. Your objective will be to create a compelling 30 second TV commercial that sets up a contrast between “wood” and carpet in a memorable, funny way. The brand is guaranteeing one purchase for $7,500, and Poptent is throwing in $1,500 in cash award. Join up today and have some fun!
eBay Launches Valentine’s Day Campaign Using Poptent
A few weeks ago, we ran an Invite Assignment with a few hand-selected Poptent producers for our friends at eBay. Now, the work that eBay purchased purchased for $10,000 each from that group is up and running on their Facebook Page in front of all 1,700,000 fans to see and share. Head on over to watch the awesome videos by Poptenters Sean Cunningham, ashkalito, and Leeman LeClair! Congratulations, guys!
New Assignment: Skol
Skol is the leading beer brand in Brazil. Known for their young, cool and irreverent style, Skol makes Brazilians feel alive and brings them closer to their friends and family. Poptent is excited to bring our community the opportunity to expand their horizons and think globally by working with one of the biggest brands in South America. The brand is guaranteeing one purchase of $10,000, so head over to homebase, join up and get your thinking caps on.
Our Dannon Ad Feat. John Stamos to Air on Super Bowl!
We’re elated that we are going to see the very first commercial created by Poptent producers on the biggest ad stage in the world with John Stamos and the Dannon team for their OIKOS yogurt. The campaign’s been mentioned in the New York Times already, and while we can’t share the whole story quiet yet (everyone loves surprises!), here’s a clip from the official press release about the talented creators who produced the spot:
Director Remy Neymarc (21) and his brother, Andrew (23), submitted a concept that was selected from the best of the best of a privately crowdsourced Poptent community submission process in response to Dannon’s creative brief posted via the Poptent.net community in mid-2011. Under Poptent’s Invite Assignments process, Dannon worked directly with Poptent to hand-select a short-list of videographers, including Remy, from Poptent’s social network based on the brand’s specific requirements and skills of the videographers.
Remy and Andrew Neymarc both grew up in the suburbs of Paris, specifically, Saint-Maur-des-Fosses. Remy, who directed the ad, graduated high school in 2008 and is expected to earn his degree from Lewis & Clark College in 2012 in Computer Science. Remy began working as a professional photographer at age 17 and quickly transitioned to filmmaking with his brother, Andrew, to pursue their strong passion for storytelling. The two brothers are self-taught, have no formal film education and work with a mentality that nothing is impossible. As a team, Andrew and Remy write, direct, shoot and edit everything themselves. They also compose the music when possible. Although they do everything together, Remy specializes in directing and cinematography, while Andrew specializes in writing and producing. In 2011, Andrew and Remy founded their production company, Neymarc Visuals. They work independently for companies and also competitively through crowdsourcing companies such as Poptent.
“Working with Dannon on the Dannon Oikos commercial has been a fantastic experience,” said Remy Neymarc. “I’m honored to have the opportunity for my work to be represented during TV’s single most watched event. It was a thrill to be selected via Poptent to work with a globally respected brand like Dannon.”
New Assignment – Eucerin: Passion For Skin For Over 100 Years
For over 100 years Eucerin has shown a passionate commitment to skincare, promising high quality ingredients and clinically proven formulas that both help resolve skincare problems and help keep healthy skin, well, healthy. Your video should demonstrate the Eucerin brand commitment to researching, developing, and testing their products while reinforcing that Eucerin has been pioneering Dermatological skincare and innovation – and that they will continue that trend in the years to come. Videos should be :30 to :60 seconds and will be used primarily online. The brand is open to a variety of approaches and does not want to limit your creative freedom but ultimately, videos should stay within the Eucerin brand voice. The brand has guaranteed the purchase of at least one video for $7,500 and there are $1,500 in Editor’s Choice Awards. Join here today!
Film The Next Second Chance Fall Award Winners
We received a lot of awesome submissions to our Second Chance Fall 2011 assignment sponsored by the wonderful folks over at FilmTheNext. It’s always great to see the spots you’ve produced outside of Poptent assignments. Congratulations to David Brashear and Gabe Steinberg who were picked by the FilmTheNext crew as recipients of $250 apiece. You can check out the top spots in our results gallery, along with a strong group of finalists.
American Express Open Editor’s Choice
American Express Open bought two great spots instead of the one guaranteed purchase for their recent YourBuzz assignment. There were a lot of great videos in the assignment and it’s time to dole out the Editor’s Choice Awards to some very deserving videos. Taking home the top prize of $500 for his spot is producer Andrew Patterson. Runners up Jeremy White, METHODLOFT, Arief Putra, and Just Off Center will all take home $250 for their solid efforts. Check out their work below and the work of the other fantastic finalists in the results gallery for the assignment.
$500
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