Great times here at Poptent. I was here from the beginning, when Poptent was merely a gleam in our eyes. It's been an exciting ride so far. And I'm sure there's much much more to come.

I'm in charge of client relations here. We work with clients on their creative briefs, trying to make sure the brand's desired message is clear to the creators in the Poptent community. Then we then try to manage the process through to delivery of the final videos.

Our goal is to match the creative needs of the client with the unique talent of the community. Clients typically come to Poptent looking for fresh interpretations of their brand messaging. Yet they need this fresh interpretation also to fit the often well established, and heavily invested in, character of the brand. A challenge for sure, but the community has been delivering in amazing fashion.

I worked for many years on the client side, for Unilever, one of the world's biggest CPG companies. Companies like Unilever need the video talent in the Poptent community. Seeing that talent grow, deliver and develop has been incredibly rewarding.